Governor from California. Run a 2028 Democratic primary with the fundraising muscle of a big state behind you — and the target that comes with being the establishment frontrunner. Newsom is unlocked from the start.
Play as Newsom — free →Newsom's advantage is resources. A deeper war chest lets you contest more states at once and absorb a rough patch that would sink a grassroots rival. The pressure is expectations: as the frontrunner you're everyone's target in the debates, and momentum swings against you count double.
A finite budget across the primary calendar, which states to contest, debate answers that move voter blocs, and advisors whose recommendations conflict. Contests are decided on plurality — the most votes wins a state, majority or not.
Start Newsom's campaign →